Some big company is going to replace all those worthless TV commercials which u r not interested in, with commercials that u want to see based on your personal preference settings. Since TV is going all digital, it would be easy to dynamically insert any commercials based on your preferences. Guess who is going to do this?
Google CEO Eric Schmidt believes television viewers should not have to stand for tv commercials that are "a waste of your time." Schmidt is frustrated that "When you watch the television you see ads that are clearly not targeted for you." What does he plan to do about it?
Google CEO wants $74 billion TV ad market
Monday, August 21, 2006
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