A clear trend is emerging in the world of smartphones – people want free apps. According to a study by Juniper Research, barely 1% of apps are now paid for at the point of download.
While demand for free apps continues to increase, app developers are answering a very important question, "what's the best way to publish my app for free while sustainably funding my business?"
While demand for free apps continues to increase, app developers are answering a very important question, "what's the best way to publish my app for free while sustainably funding my business?"
In-app ads are a reliable solution that is set to grow 3.2X between 2014-18.
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